Branding & Campaign creation.
A marketing communications plan, brand advice, brand design, positioning, re-positioning, re-branding, ATL and BTL campaigns, advertising, content marketing or content production… Referro has an extended track record in this area ranging from strategic to executive challenges. How do I present my brand and product to my target group? How do I position my brand relative to the competition? Which reason do I provide my customers with to choose for me? How do I achieve brand recognition and recall?
We are often asked to...
- Set up a marketing communications plan;
- Advice on brands or develop a brand design;
- Set up a campaign, both online and offline;
- Help with advertising;
- Deploy PR;
- Copywrite or produce content;
- Produce animations and/or videos;
- Deploy photography;
- Set up a campaign for internal branding.
This is how we did it for customers...
What is branding?
Branding means “building your brand”. You value your brand and definition and build the identity of your company. How do you differentiate your brand from the competition?
Our approach is a combination of goodness and pragmatism. We use worldwide proven models and processes like Brand Asset Management and Big Long Idea, which we set up together with our partners from BBN International. In order to make marketing and sales more efficient, it could be necessary to do something with branding. Sometimes it is necessary to revitalise your (corporate or product) brand: to revive in order to be sales ready again.
We develop campaigns with only one purpose: provide your service, product or company with a strong differential power, so that prospects and customers get a cast-iron reason te choose for you and to maintain with you.