We are BBN Netherlands.

An international marketing agency that thinks and acts as one? It’s not easy to find – especially if you need a wealth of B2B experience, in every theatre of the world. BBN was formed to make it happen. Unlike traditional global agency networks, we are individually experienced and openly collaborative. Everyone plays their role. We’ve ironed out bureaucracy and complexity. Across every country and every city, we share the same (bespoke) BBN tools and processes.

This results in real-time collaboration for clients with international activities across every discipline from B2B marketing and advertising, to digital, media, research and PR. So if you need to build a global presence with local relevance, talk to BBN – the B2B agency that’s more than the sum of its parts.

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  •  20 countries
  • 1000+ B2B specialists
  • 300+ clients
  • in 23 different B2B industries
  • $135 million global billings


In a world of fragmented alliances, BBN is united by stronger principles and methodologies. We collaborate daily, and a significant amount of our client work involves the active participation of more than one territory. To streamline that process, BBN committed at an early stage to creating world-class, best practice B2B marketing methodologies, processes and tools which have been adopted in all agency locations.

The result is BBN Navigator: the world’s only, truly integrated B2B marketing toolset. It allows BBN to guide marketers through all the challenges of B2B marketing from brand and contact strategy through to campaign delivery. And it helps us, internally, to deliver a tried, tested and definitive approach to local and international B2B marketing. That is what makes us one big international marketing agency.


Our Brand Asset Management (BAM) toolkit provides a proven, effective and highly collaborative approach to brand development and management.


Our Big Long Idea (BLI) process is part art, part science. It provides a concrete methodology for developing ideas that are simple, powerful, iconic and effective.


C-Map is BBN’s proprietary process for multi-channel connection. It gives B2B brands a framework and strategy to maximise the effectiveness and profitability of campaigns.


Our International Account Management toolkit ensures consistent execution of our proven Go-To-Market strategies to better connect your internal and external audiences.

BBN is represented in the following countries.

BBN Zwitserland
BBN Finland
BBN Tsjechië
BBN Brazilië
BBN België
BBN Nederland
BBN Canada
BBN Australië
BBN Noorwegen
BBN Schotland
BBN India
BBN Hong Kong
BBN Verenigde Staten
BBN Verenigde Arabische Emiraten
BBN Spanje
BBN Zweden
BBN Frankrijk
BBN Duitsland
BBN China
BBN Singapore

Download the free BBN factsheet.

BBN Inspiratiepaper
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Een ijzersterk team met de wereld als haar canvas.


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