Centric is a digital-first agency with core competency in building websites, intranets, and automation (business process) platforms. They have a staff of around 50, mainly based in Pakistan. Their services include SEO, Content, Direct Outreach, Sales Development, and LinkedIn automation.

50% of Centric’s turnover is in B2B with its top six clients being: the Saudi Tourism Authority (Government of Saudi Arabia); Media Office Abu Dhabi (Government of Abu Dhabi); Aldar Malls (YasMall, World Trade Center, Al Jimi Mall); Al Futtaim Blue Loyalty Program; Basamh Group (Goody of Saudi Arabia); and Friesland Campina (dairy products). Centric is a partner of Adobe (Experience Cloud), PimCore, Microsoft and Google amongst others.