BBN expands in Asia

With numerous agency partners already operating in Asia Pacific and EMEA BBN has an excellent presence for its clients, which just got bigger thanks to the addition of new partner Centric, which has offices in Dubai and Pakistan (and the US).

Centric is a digital-first agency with core competency in building websites, intranets, and automation (business process) platforms. They have a staff of around 50, mainly based in Pakistan. Their services include SEO, Content, Direct Outreach, Sales Development, and LinkedIn automation.

50% of Centric’s turnover is in B2B with its top six clients being: the Saudi Tourism Authority (Government of Saudi Arabia); Media Office Abu Dhabi (Government of Abu Dhabi); Aldar Malls (YasMall, World Trade Center, Al Jimi Mall); Al Futtaim Blue Loyalty Program; Basamh Group (Goody of Saudi Arabia); and Friesland Campina (dairy products). Centric is a partner of Adobe (Experience Cloud), PimCore, Microsoft and Google amongst others.